The answer is 'Actually, very subtle'. Not like the stores at all. The feedback I had when I mentioned Lush swung wildly between stalker-worthy-obsessive fans and 'Ooh GOD that smell I can't bear it.'
I was pretty much on the shelf between the two. I shop in Lush regularly because Ava is a total addict but had never really given their skincare a detailed, clear try until recently. Well, as with Tom Ford, I need to find another hat to eat because I fell a little (a lot) in love with Lush.
I was originally invited to the Poole HQ in order to host a Live UStream with Lush discussing preservatives. The timings were quite late so I stayed over. Knowing what a
We had a blast.
|The factories are all surrounded with facts about the company.|
|Literally like Willy Wonka's Factory :)|
|The team at the Kitchen where we both made products.|
|My facial tray before we went in.|
|The original store at 29 High St, Poole.|
|The Head Office is amazing.|
If you would like to watch the debate it is available here: The Great Preservatives Debate. It was really interesting and the time flew. There is also an unexpected mini-rant about mineral oil around 28:00 - not started by me for a change. :)
It was very refreshing to speak to company owners that walk the walk and frankly, don't BS. And as an aside, I have been in the industry a long time, worked with a lot of people and been to a lot of head offices and factories - the litmus test for me is in the people, not the marketing spiel that brands sometimes front their companies with. I have never, ever seen such happy people as I did during my visit to Poole. The factories, the head office, the shop, the spa, everyone has a genuine love of the company and the job they are doing. So rare and so, so noticeable.
Thank you for having us, it was completely inspiring and our absolute pleasure.
*I was obviously paid to host the UStream event - but this slushy blog post was not part of the deal. Just sharing the love.