Viktor & Rolf Flowerbomb gets an update

When I was in Amsterdam earlier this year with Viktor & Rolf we were given a sneak peek of the new Flowerbomb visuals that have just been announced on WWD. 

It’s the first time in 11 years that a new ad has been launched. “The surreal bouquet of flowers on her head is a metaphor for positive thinking,” according to the chaps themselves. 

And there was I thinking it was just a pretty picture.

Flowerbomb is widely available but Selfridges gets the best exclusives:

*Not a sponsored post in any way. Some links are affiliate links, which help to support this blog. If you are happy to use my links, thank you kindly. If not, simply google the brands in a new page. It’s all good.