Welcome to a new series with various extremely-intelligent, qualified-in-their-field people (and me đ ), who will pick through the marketing mumbo jumbo and give you straight facts and simple answers every single week.
This week I am joined by Ashley, my NPD (New Product Development) Manager, and Charles (aka Charlie), my Regulatory Compliance Officer.
This was originally filmed for Instagram, hence us looking at a phone!
Some questions answered includeâŚ
Most common lies told to consumers?
What makes a formula âQueenâ?
What is the most challenging ingredient to keep stable?
And much moreâŚ





